LIMRA Holdings launches Lanka’s first Baby, Kids online marketplace, Kiddoz

Kiddoz, Sri Lanka’s first-ever Baby and Kids online marketplace, has been unveiled as the latest venture of leading Sri Lankan company LIMRA Holdings Limited.

Kiddoz is being developed in close consultation with the esteemed E-commerce Consultant, Fathhi Mohammed (Co-Founder of PickMe Sri Lanka), who has come on board as a Strategic Consultant.

Kiddoz is a technology company built by parents, for parents and their loved ones. Its Mission is to simplify parenting at every stage so that parents can spend more time with their children and less time worrying about everything else. As Sri Lanka’s first-ever parent-focused online ecosystem, Kiddoz marketplace provides parents and gift givers an intuitive, convenient, online experience that connects them with trusted global and local brands, traditional retailers, and a unique network of home-based retailers.

Kiddoz allows customers to shop for a wide selection of products for mothers, babies, and kids.

One of the core objectives of Kiddoz is to boost entrepreneurship in Sri Lanka by empowering talented entrepreneurs seeking a platform to market their curated products and services.

Every seller can perform a multitude of functions easily such as intuitively owning and managing their online shops, modifying listings, identifying product showings, providing custom product offerings and more.

Kiddoz CEO Asvine Ganeshan stated, “Having been in the industry for more than a decade, we’ve realized this industry has a gap in two key areas. First would be the parents and to-be parents being overwhelmed in trying to find the right shop to source the ideal products and brands for themselves, their children and babies. The second is small and home-grown local businesses not finding the right platform to reach their ideal target audience. Kiddoz was born with the key objective of bridging these gaps, through a convenient and intuitive all-in-one e-commerce marketplace.”

Fathhi Mohamed is the Co-Founder of DishServe, YOHO and PickMe and the Director of Founder Institute for Sri Lanka, the world’s largest pre-seed accelerator program started in Stanford University. He commented, “Asvine and Akeel wanted to add a tech startup component to their portfolios, but they didn’t want to do it the traditional way of running a SME. This encouraged me to spend my time to guide them on how to achieve this goal.”

Looking ahead, Kiddoz aims to become a comprehensive parenting solution integrating a wide range of cutting-edge features.

The company also plans to build the technology in Sri Lanka and implement it in the South Asian region with India being earmarked as the first target possibly during the next 12-month period.

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Author: shehan

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