Miniso, a multinational retailer of lifestyle products, recently celebrated Mother’s Day in partnership with its master franchisee, Abans.
The event was held on May 14 at the One Galle Face Miniso Outlet under the theme ‘Mom & Miniso’ and thereby aimed to form a connection between mothers and children.
Mothers and their children, aged six to ten, enjoyed a wonderful day of crafting and quiz activities at the Miniso Craft and Quiz Day. The children’s creativity was on full display as they meticulously crafted handmade cards and drawings for their mothers, filling the room with pride and happiness. The event featured a ‘Mom and Me’ drawing competition, a card-making session, and an exciting quiz
All participants were generously gifted with free giveaways, while the winners of each game received additional rewards. The event was a heart-warming celebration that strengthened the bond between mothers and their children, allowing them to create unforgettable memories.
Miniso entered the Sri Lankan market in 2019 through a partnership with Abans PLC, opening its first store in Colombo City Centre. It has since expanded to six stores in major cities across the country. As part of its expansion plans, Miniso Sri Lanka aims to increase its store network nationwide by 2023 and launch an online store to make its products more accessible to consumers.
Well-received by Sri Lankan customers, Miniso Sri Lanka offers a wide range of products, including household goods, electronics, cosmetics, makeup tools, bags, accessories, and toys. This makes Miniso an appealing one-stop shop for a wide range of consumers.
Miniso has transformed into a successful business in Sri Lanka due to its affordable prices, visually appealing and modern designs, superior quality, convenience, and excellent customer service. With its ambitious expansion plans, Miniso is poised to establish itself as a major contender in the Sri Lankan retail industry for years to come.
